Marketing for accountants and advisers
Svayra is a marketing agency for accountants, bookkeepers and tax advisers worldwide. We build and run one system that gets a firm found on Google, trusted on a phone and answered at any hour: the website, the Google Business Profile, the Concierge and the content plan. One fixed price to build, then a monthly retainer.
Book a 15-min callGet a free Enquiry Leak Check
The build is from £2,900 / $3,700, fixed in writing. The retainer is from £550 / $700 a month, with no lock-in.
Where do accountants lose new clients?
New-client enquiries arrive in bunches: before a filing deadline, at the end of a tax year, when a business has to register for a new tax. They arrive while the team is busiest, and a reply that takes three days loses the client to a firm that answered the same evening.
The first questions are practical: do you work with businesses like mine, do you handle this return, what do you need from me, can someone call me this week? A firm that answers those clearly, at any hour, gets the call.
What does the Enquiry System do for a accountancy firm?
Five parts, built together. See the whole system.
- WebsiteA page for each service (accounts, tax returns, payroll, VAT, advisory), who you work with, and one clear way to ask for a call. You own it.
- Google Business Profile and local SEOCategories, services, hours, photos and review replies, checked field by field and kept current.
- Concierge and lead automationAn AI receptionist for accountants, on your website. It answers practical questions from your own details and takes the new-client enquiry. Each one lands by email, in a Google Sheet, and in Slack or WhatsApp if your team uses them. Someone at the firm replies.
- Social strategy and content calendarA monthly plan built around the deadlines your clients care about, in plain words.
- Monthly reportOne page: what came in, what changed, what's next.
How does a request reach your team?
A visitor asks at 9:40 pm. The Concierge takes the details. Your team confirms.
The Concierge takes requests. It never confirms a booking, quotes a price or gives advice. Your team confirms.
A sample request. The name is fictional.
Svayra ConciergeSample chat
I have just set up a limited company. Can you do my accounts and tax return?
I can pass that to the team, and someone will be in touch to arrange a call. May I have your name?
Tom Ellis, [email protected]
Thank you. Your request is with the team.
Which rules do we build within?
The decisions stay with you. We build so they are easy to check.
- Professional bodies (UK)If your firm belongs to the ICAEW, ACCA or another professional body, its code of ethics covers publicity: no exaggerated or misleading claims, and no disparaging other firms. You tell us which body applies, and you approve every page.
- Anti-money-laundering checksClient due diligence stays with your onboarding. The Concierge asks only for a name, a contact detail and what the enquiry is about, never for ID or financial documents.
- No promised savingsPages describe the service, not a tax result. Your qualified staff approve anything technical.
- UAE corporate tax and VATThey bring many UAE businesses to an accountant for the first time. Pages say plainly which of them your firm handles; the advice itself stays with your qualified team.
- Anywhere elseYour own country's rules for your profession apply. We find out which on the call, and you approve every page and post.
What won't you get?
- Tax or accounting advice in the chat.
- A Concierge that takes on clients, quotes fees or asks for documents. Your team does that.
- Promised tax savings, invented reviews or client logos.
- A promised position on Google, or a number of new clients.
How it works
We talk. We plan. We build. You go live.
It starts with a 15-minute call and a free Enquiry Leak Check. You get a written plan with a fixed price. Nothing goes live until your team has tried it. Then the retainer keeps it running.
Questions
Do you do marketing for accounting firms?
Yes, for accountants, bookkeepers and tax advisers worldwide: the website, the Google profile, the Concierge and the content plan, built as one system. Paid ads are not part of it.
What does an AI receptionist for accountants do?
It answers practical questions on your website at any hour (your services, who you work with, what to have ready, how a first call works) and takes the enquiry for your team. It never gives tax advice or quotes a fee.
Do you build websites for accountants in the UK?
Yes. The website is one of the five parts, built for phones first, with a page per service. You own it, and it can be quoted on its own after the call.
Does it help in the January rush?
It answers the same questions at 11 pm as at 11 am, and every enquiry lands by email and in a Google Sheet, so none waits in an inbox. Your team still does the returns.
How long does it take?
About four weeks from the call to going live, once we have your services, team and photos. The Google profile and the Concierge are often live sooner.
What does it cost?
The build is one fixed price, from £2,900 / $3,700, agreed in writing before work starts. The retainer is from £550 / $700 a month, with no lock-in. Both are in the written plan you get after the call.